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Olympic Commercials
Jul. 31st, 2021 12:04 amSubway is really pounding on the words 'fresh' and 'freshly' in their commercials. Sadly, most of it seems to be as a synonym for 'original' - "Fresh selections!" to describe new menu items. The only actual proper use of the word seems to be to describe their bread, which is, in fact, baked daily. Gotta get people to associate them with that word 'fresh', though, to distract them from thinking about that once-weekly delivery of every other ingredient *except* the bread. A clumsy attempt at misdirection, that really only returns attention to the issue they're trying to hide.
*****
I'm really liking the 'Walter the Cat' commercial. There's a very underplayed meow toward the beginning, when Walter is getting into the truck. It was sufficient, however, to get my attention focussed on the commercial. Artfully done, and a cute, funny commercial too.
*****
A whole panorama of advertisers are beating the drum HARD on the Para-Olympics. Nobody ever did that before, because it's never been shown here as anything but late-night highlight reels. I suspect there's some sort of collusion between the advertisers and the network to build interest for the event, which NBC actually plans to air extensively. I think everyone all-around is going to be disappointed, even if it escapes being cancelled due to Covid.
All that being said, the one commercial about the legless swimmer gliding through memories of her life, with the sets dark and halfway flooded, is evocative. Visually, it looks similar to "Dark City".
*****
Dairy Queen has a brightly-coloured, rather attractive commercial, the theme of which seems to be that if you sit on the porch swing stuffing yourself with their ice cream, then you're really having an exciting, high-action adventure, instead of just sitting there getting fat. The commercial fills me with contempt, but it's interesting to watch for all of that.
*****
Samsung has a commercial for a cellphone with this miraculous camera that can take selfies in the dark! Wow! Except that, in order to do that, it needs to use the flash. So... yeah.
*****
*****
I'm really liking the 'Walter the Cat' commercial. There's a very underplayed meow toward the beginning, when Walter is getting into the truck. It was sufficient, however, to get my attention focussed on the commercial. Artfully done, and a cute, funny commercial too.
*****
A whole panorama of advertisers are beating the drum HARD on the Para-Olympics. Nobody ever did that before, because it's never been shown here as anything but late-night highlight reels. I suspect there's some sort of collusion between the advertisers and the network to build interest for the event, which NBC actually plans to air extensively. I think everyone all-around is going to be disappointed, even if it escapes being cancelled due to Covid.
All that being said, the one commercial about the legless swimmer gliding through memories of her life, with the sets dark and halfway flooded, is evocative. Visually, it looks similar to "Dark City".
*****
Dairy Queen has a brightly-coloured, rather attractive commercial, the theme of which seems to be that if you sit on the porch swing stuffing yourself with their ice cream, then you're really having an exciting, high-action adventure, instead of just sitting there getting fat. The commercial fills me with contempt, but it's interesting to watch for all of that.
*****
Samsung has a commercial for a cellphone with this miraculous camera that can take selfies in the dark! Wow! Except that, in order to do that, it needs to use the flash. So... yeah.
*****
